MARKETING, STRATEGY, ECONOMICS, OPERATIONS & HUMAN RESOURCES: INSIGHTS ON SERVICE ACTIVITIES
La Londe les Maures, France - May 2012
LAST MINUTE INFORMATION: Deadline Extension
Contributions are to be sent on or before FEBRUARY 6, 2012
The Institut d'Administration des Entreprises (IAE) organises the Research Seminar which is located in La Londe les Maures. It is one of the leading public University Business Schools in France. The IAE of Aix-en-Provence was the very first school in Europe - in 1979 - to introduce a one-year graduate program in the Management of Services.
The first International Research Conference in Service Management was held in 1990, with the aim of overcoming traditional boundaries between disciplines. 2012 will bring round the twelfth edition. By enabling thorough and fruitful exchange between some hundred or so participants from different countries, this formula has proved itself over the years.
The conference is structured so that there are only two competitive sessions occurring at the same time. Each author has forty-five minutes to present the paper and to lead a discussion with the audience. Many leading universities from all over the world have sent participants who, through their participation, established new networks or rejuvenated old ones to exchange ideas and knowledge. At each session, both academics and practitioners participate in debates, dialogs, and formal presentations. Friendliness and informality are part of the tradition of the event, greatly enhanced by the beautiful setting in a Mediterranean seashore environment. In addition to the rich intellectual exchange, the conference provides a visit to the magnificent and the car-free Porquerolles Island.
Starting from this year, a poster session featuring emerging research ideas and work in progress will also be available.